NEWS

English News soon to come
June 11, 2020
soon

DOING BUSINESS WITH ROMANIANS – LOCAL FLAVOURS and GLOBAL TRENDS
March 18, 2016
Mastermind Communications presents yet another training for the expats community in Romania, this time on doing business with Romanians, addressed to foreign managers operating on Romanian market in the field of direct services to customers as well as business-to-business.

NEGOTIATING FOR LIFE AND BUSINESS
January 10, 2012
Mastermind Communications organizes the second International Seminar of the series HOW TO BE PERSUASIVE IN BUSINESS, titled NEGOTIATING FOR LIFE AND BUSINESS on May 16th 2012 in Bucharest. Guests are former FBI special agents Gary Noesner and Joe Navarro.

HOW TO BE PERSUASIVE IN BUSINESS
April 28, 2011
Dr. Robert Cialdini, the most well-known expert in the psychology of persuasion, comes to Romania as special guest of Mastermind Communications for an international seminar on September 30th 2011.

EU-TRANSPORTA 2010
June 9, 2010
EU-TRANSPORTA is the transportation & infrastructure summer school for journalists

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Public Relations - Strategies, Implementation and Audit

PUBLIC RELATIONS STRATEGY

WHY A PR STRATEGY?
Because:
• Effective communication is paramount to business or personal success. It is indeed impossible not to communicate, but the manner in which we project our competitive advantages makes the whole difference
• The communication process needs a structured and objective-driven strategy to answer questions such as: What do we want, when, why, with whom and how?
• The PR strategy covers both Internal and External Communication, building on the most important business features: integrity and efficiency
• Results need to be measured, policies and projects need to be assessed, fine-tuned or reinvented.
WE GUIDE YOUR STEPS THROUGH ALL OF THESE
 

COMMUNICATION AUDIT
 Is communication the cause of all project failures or internal malfunctions unrest?

WHY A COMMUNICATION AUDIT?
Because:
• We need to diagnose situations, prevent accidents or crisis from happening and improve the Internal and External Communication flows
• We need clear procedures and structured processes to streamline communication in and out of the company
• Improving communication is a continuous process
• We need to measure the results of our communication strategy

WE ARE YOUR EXPERIENCED CONFIDENT IN THIS PROJECT
 

MEDIA EVENTS

WHY DO WE NEED MEDIA EVENTS?
Because:
• Second to word-of-mouth, it is the most credible communication channel
• It is the third ranking source of trust for Romanians, as polls say, following Church and Army
• It helps us convey the right message to a mass audience which represents general or particular interests
• Most people select their needed information from mass-media
WHEN IN NEED, WE ARE YOUR MEDIA FRIEND INDEED
 


EVENTS ORGANISING

WHY DO WE NEED BUSINESS EVENTS?
Because:
• They are the most direct and persuasive methods of business promotion
• They can attract the right audience for the right purpose
• They can bring very good value for money

WE ARE YOUR EVENT CREATORS